Tag Selection: Big Data

Microsoft Power BI – Action Plan for E-commerce

Recently, we have a lot of customers who are interested in taking all the data they collected over the years and make sense of it. This is very common now with our E-commerce customers. This post will shed light on the process of using Power BI as a data reporting tool and the steps that are needed to be taken in order get cohesive and reliable reporting ...

Big Data for Small Businesses: Overlaps and Opportunities

How can you use big data to develop your business? Since this is a topic that’s here to stay, we’ll center this post around two main areas where big data can impact small businesses: Marketing and Operations. On Marketing   Let’s think of a marketing budget. It had been the case that forecasts and media plans were made by looking ...

Application Development Trends in 2017

Enterprise applications, mobile applications, and web applications are all almost an entity of their own. Although some trends will overlap, the overall picture demonstrates clear differences in each platform. Moreover, we live in a world where applications run amok. Some are good and some are terribly bad, unfortunately. Yet, small and medium businesses ...

Tools for Big Data Related to Marketing for Small Businesses

  This is a follow-up on big data, specifically related to the tools for big data that small businesses can rely on to document and analyze information, in order to build better marketing strategies. Our first post on big data covered basic information, like its definition: a collection of data from traditional and digital sources, inside and outside ...

Big Data for Small Businesses

Big data has been defined as “data sets that are too large and complex to manipulate or interrogate with conventional business analytics software”. Up until recently, conversations about it had been linked to big brands, but today, big data is more accessible and manageable because it’s relative to a company’s size and goals. ...